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Jerrica adopts the persona of Jem with the help of a holographic computer, known as Synergy, which was built by Jerrica's father to be "the ultimate audio-visual entertainment synthesizer" and is bequeathed to her after his death. The series revolves around Jerrica Benton, the owner and manager of Starlight Music, and her alter-ego Jem, lead singer of the rock group the Holograms. The animation for most of the episodes was provided by Japanese animation studio Toei Animation with some provided by South Korean studio AKOM. The creator of the series, Christy Marx, had also been a staff writer for the aforementioned programs. The series was a joint collaboration by Hasbro, Sunbow Productions and Marvel Productions, the same team responsible for G.I. The series is about record company owner Jerrica Benton, her singer alter-ego Jem, and the adventures of Jem and her band the Holograms. Jem, also known as Jem and the Holograms, is an American animated musical television series that ran from 1985 to 1988. Sunbow Productions International (Internationally)